How to ditch imposter syndrome and get your small business known with PR. Artwork

Quits and Giggles

If you've ever thought 'There must be more to life than this' you're not alone.

With 7.5 million women dreaming of leaving their jobs to start a business, the terms 'side hustle', side gig' and 'side business' are fast becoming the norm.

Join Lauren Leopold, business coach & marketing mentor as she dishes the dirt on her own employee to entrepreneur journey & interviews her badass clients and guest experts about theirs. Whether you're sitting at work Googling 'How do I start a business', trying to take it dull time or grow it, this is the show for you.

All Episodes

Quits and Giggles

How to ditch imposter syndrome and get your small business known with PR.

March 10, 2025 • Lauren Leopold

PR is not just for big business and the mega famous!

Your small business needs you to get out there and talk about your fabulousness, because nobody else will do it for you.

In this episode I am joined by baddass PR expert Pippa Goulden. Pippa transitioned from corporate to entrepreneurship to run her own PR agency 4 years ago. She shares the best ways you can use PR to get your brand out there and build credibility.

You’ll need to overcome that imposter syndrome we all get when we first start out, but beyond that you’ll be in a magical space where you embrace your unique voice and shout about it to the world.

So check out this episode because Pippa knows her stuff!

“You need to be your own hype girl.” – Pippa

You'll hear about:

03:11 - The Journey of Transitioning to Entrepreneurship

05:57 - Understanding PR and Its Importance for Small Businesses

08:53 - Overcoming Imposter Syndrome in Business

12:01 - The Power of Networking and Collaboration

14:46 - Mindset Shifts for Effective Self-Promotion

17:58 - Finding Your Unique Voice in PR

20:46 - Practical Steps to Start Your PR Journey

Connect with Pippa:

Instagram - https://www.instagram.com/pippa_the.pr.set/